As a small business owner (I recently launched my first ecommerce business, Prepster Pineapple, a line of Hawaii-inspired cotton clothing), I know how important it is to get your name out there. I also know what it's like to have ... (more...)
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Jan
14
Posted on January 14, 2013
Filed Under (Email Marketing) by jennifer
To paraphrase Mark Twain, the reports of email marketing's death have been greatly exaggerated. "For all the popularity of social media, 92 percent of adult internet users maintain at least one email account and 59 percent of marketers say they believe email is the best outlet for generating ... (more...)
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Jan
20
Posted on January 20, 2011
Filed Under (Email Marketing, Social Media) by jennifer
2010 may have been the Year of Social Media Marketing. But email marketing is still alive and well. And, experts say, if you want to truly optimize your small business marketing, you need to use both email marketing and social media. Indeed, one of the biggest small business marketing trends ... (more...)
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Jan
07
Posted on January 7, 2011
Filed Under (Advice, Email Marketing, General Business) by jennifer
Follow these 10 simple tips to create emails people will actually open, read, and respond to. 1. Have your own email address, which displays your name. It costs nothing to have your own email account. Yet a surprising number of people still share an email address (typically with a spouse) – ... (more...)
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Jun
27
Posted on June 27, 2010
Filed Under (CRM, Ecommerce, Email Marketing, General Business) by jennifer
With email marketing, you have only a few seconds to grab readers' attention. Here's how to make every second count so you can get readers to open, read and click on your email marketing campaigns. 1. Use a short but informative subject line. "Subject lines, more than anything ... (more...)
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These four email marketing solutions can help any small business owner create an attractive, click-worthy email marketing campaign, at an attractive price. To determine which one is right for your small business/next email marketing campaign, read the descriptions and pricing information below, then do a free trial. Emma. I have ... (more...)
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